What we're doing
We've developed a mushroom-based alternative to polystyrene (Styrofoam) by combining agricultural waste with the root structure of mushrooms, better known as "mycelium".
Our material is completely sustainable and 100% biodegradable. It has the same protective properties as polystyrene and naturally degrades in your garden or landfill.​
How we're doing it
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Design
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We work with our clients to create sustainable packaging designs that easily replace and fit into existing processes.
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Manufacture
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Once the packaging is designed, we manufacture the finished product. We work with our clients to scale up order quantities and ship globally.
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Supply
For clients with in-house design teams, we supply the raw material directly to their existing packaging manufacturers. The transition to our eco-friendly material is minimal.
Why we're doing it
To date, over 100 US cities and 25 countries around the world have initiatives banning single-use plastics, specifically polystyrene
In 2021 - The European Union Single-Use Plastics Directive banned 10 single-use plastic products from all 27 countries in the EU. This includes polystyrene products.
In 2025 - The Australian Packaging Covenant will ban all non-reusable, non-recyclable or non-compostable packaging, specifically polystyrene.
250 major brands, including McDonald's, Starbucks, Mars, Coca-Cola, Pepsi, Kellogg's, Unilever, Nestlé, L'Oreal, and H&M, have pledged to the Ellen MacArthur Foundation. Recyclable or compostable materials will replace all single-use plastics by 2025.
Team
SHAUN SEAMAN
CEO
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Previous startup founder
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7 years experience in the design and manufacture of consumer products
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Product manager for NZ’s fastest growing tech startup
JOTINDER SINGH
COO
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7 years experience in Quality Control, testing, scaling
Specializes in automation of mass manufacturing plants
Ex Head of QC for NZ's fastest growing tech startup
PAUL GUINIBERT
CTO
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15 years experience in hardware design, prototyping, production and automation
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Ex Lead Engineer for NZ's fastest growing tech startup
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Specialises in early stage, fast growing hardware startups.
Advisors
PAUL DAVIES
Intellectual Property
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Head of Strategy for the world’s leading IP advisory firm
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Ex patent attorney for Deacons Hong Kong, Baldwins, AJ Park
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Specialises in Intellectual Property Strategy for startups
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IAM Top 300 IP Strategists
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Registered Patent Attorney
TIM EDWARDS
Commercial
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Managing Director of JBHiFi NZ
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Ex Chief Sales Officer for
the Warehouse Group -
Ex CEO Noel Leeming, Torpedo7
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Specialises in building early stage
teams capable of high growth -
Excels at turning around under performing companies
JAMES SMEJLIS
Product
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13 years’ experience managing engineering teams to mass produce consumer products
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Ex Engineering Lead for Fisher & Paykel Appliances, New Zealand’s
largest white ware manufacturer -
Excels in customer requirements and defining product specs
Investment/ Partnership
If you are interested in partnering or investing, please contact us below.
CONTACT US
