What we're doing
We've developed a mushroom based alternative to polystyrene styrofoam using a combination of the vegetative part of mushrooms called "mycelium" and fiberous agricultural waste.
The end product is a completely sustainable and 100% biodegradable packaging material with the same protective properties as polystyrene that will naturally decompose in your garden or landfill.​
How we're doing it
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Design
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We work together with our clients to create sustainable packaging designs that will easily replace and fit into existing processes.
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Manufacture
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Once the packaging is designed, we manufacture the finished product. We work with our clients to scale up order quantities and ship globally.
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Supply
For clients with inhouse design teams, we supply the raw material directly to their existing packaging manufacturers. The transition to our eco friendly material is minimal.
Why we're doing it
To date over 100 US cities and 25 countries around the world have initiatives banning single use plastics, and specifically polystyrene
In 2021 - The European Union Single-Use Plastics Directive will ban 10 single-use plastic products from all 27 countries in the EU. This includes polystyrene products.
In 2025 - The Australian Packaging Covenant will ban all non-reusable, non-recyclable or non-compostable packaging, specifically polystyrene.
250 major brands including Starbucks, Mars, McDonalds, Coca-Cola, Pepsi, Kelloggs, Unilever, Nestlé, Dunkin, L'Oreal, H&M, have pledged to the Ellen MacArthur Foundation to eliminate all single-use plastics, so that all packaging can be recycled by 2025.
Team
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Previous startup founder
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7 years’ experience in developing consumer products
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Product manager for NZ’s fastest growing tech startup
SHAUN SEAMAN
CEO
JOTINDER SINGH
CTO
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7 years' experience in Quality Control, testing, scaling and automation of mass manufacturing plants
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Head of quality control for NZ’s fastest growing tech startup
PAUL DAVIES
IP/ Business Advisor
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Head of Strategy for the world’s leading intangible asset advisory firm
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Ex patent attorney for Deacons Hong Kong, Baldwins and AJ Park
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Specialises in Intellectual Property Strategy for tech startups
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IAM Top 300 IP Strategists
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Registered Patent Attorney
PAUL GUINIBERT
Technical Advisor
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Ex Head of Engineering for New Zealand's fastest growing tech startup
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15 years' experience in hardware product design, prototyping, manufacturing and automation
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Specialises in early stage, fast growing hardware startups.
Investment/ Partnership
If you are interested in partnering or investing please contact us below.
